Making electric vehicles the norm

Go Ultra Low has launched a new campaign, which celebrates electric cars becoming the norm. Indeed two thirds of consumers expect “electric cars” to be referred to simply as “cars” by 2030, according to the campaign’s research.

With the government’s goal for all new car sales to be “effectively” zero emission by 2040, plugging-in vehicles will become normal. Fleets have a big role in making this target a reality, as they have the ability to change large numbers of vehicles to electric and signal to consumers that the switch is possible. Our panel of experts discuss this on page 35.

Electric vehicles make up the main theme of this GreenFleet, with chargepoint procurement advice from Cenex’s Robert Evans and Sam Abbott on page 21; the Electric Nation trial findings on page 26, and an interview with Mitie’s Simon King on the company’s ambitions to electrify its entire fleet by 2030 on page 31.

Angela Pisanu, editor